Detailed information

Google Ads Measurement & Conversion

Advertising management works best when the website and conversion measurement are connected to the campaign.

Conversion measurement

Calls, forms, sales or other agreed outcomes should be measured where technically and legally appropriate.

Landing pages

Campaign traffic should land on a relevant, credible and usable page rather than a generic homepage by default.

Spend boundary

Advertising spend is paid separately to Google and is not hidden inside GRID EATER's management fee.

Not sure which route fits?

Use a Discovery session to identify the highest-value next step before committing to a larger project.