Email specifications

Business email DNS and security specification

Reliable business email depends on both mailbox-provider configuration and correct domain authentication records.

Routing

MX records tell other mail systems where the domain's incoming email is delivered.

  • Correct provider MX records
  • Removal of obsolete conflicting MX records
  • Provider verification
  • Post-change delivery tests

Sender authentication

Modern mail delivery increasingly depends on the domain proving which systems are authorised to send on its behalf.

  • SPF
  • DKIM
  • DMARC
  • Alignment review
  • Avoiding multiple conflicting SPF records

Operational considerations

DNS changes should take account of existing services before replacing records.

  • Inventory current mail provider
  • Preserve required verification records
  • Plan migration timing
  • Test inbound and outbound mail
  • Document the chosen provider
Technology

Google search, measurement and business services

Search, analytics, advertising and business services work best when the website is structured and measured properly.

Full text list

  • Google Search Console — Indexing, crawl visibility, search queries, coverage and site health. Provider information
  • Google Analytics — Traffic, engagement and conversion measurement. Provider information
  • Google Tag Manager — Controlled deployment of measurement and conversion tags. Provider information
  • Google Workspace — Business Gmail, Drive, Calendar, Meet and productivity services. Provider information
  • Google Ads — Paid search, conversion tracking and campaign measurement. Provider information
  • PageSpeed Insights — Performance and Core Web Vitals diagnostics. Provider information
  • Google Business Profile — Local business visibility and public business information. Provider information
  • Google Merchant Center — Product feeds and shopping visibility where relevant. Provider information
Technology

Infrastructure, delivery and operations

Production sites can combine global edge services with conventional cloud/server infrastructure according to the workload.

Full text list

  • Cloudflare — Global edge delivery, DNS, CDN, TLS, DDoS protection, WAF, rate limiting, Workers and storage services. Provider information
  • Hetzner — Cloud and dedicated compute, networking, storage and conventional server workloads. Provider information
  • Linux — Production server operating systems and secure service hosting. Provider information
  • Docker — Portable containers for applications, services and controlled deployment. Provider information
  • PostgreSQL — Production relational data storage for applications and services. Provider information
  • GitHub — Source control, deployment history and auditable delivery workflows. Provider information
  • Node.js — JavaScript runtime for APIs, tooling and server-side applications. Provider information
  • Nginx — Web serving and reverse-proxy capability where conventional servers are appropriate. Provider information
Need the simple version?

The detailed pages exist for customers who want to inspect the engineering. The customer-facing offer remains deliberately straightforward.